Banfield has some 350 hospitals, mainly in Petsmart around the country. They implant chips in pets at a cost of about $30 each. But the new chips can't be read by many of the tens of thousands of scanners already in shelters across the country. While technology has come a long way to help reunite owners with their lost pets, many shelter operators believe it's also getting in the way. So Humane Societies across America have asked Banfield to stop implanting its chips. They say Banfield got it backwards -- implanting the chips before making sure there were sufficient scanners available to read them.Banfield says that it chose the chips that they use based on an by the international standards organization used in 148 countries, but critics point out that the United States is not one of the countries that uses that chip as a standard.
More shocking news:
In the Denver area, 75 percent of the shelters contacted did not have scanners capable of reading the microchips implanted by Banfield. Yet, many of the company's clinics did not warn about this when CBS News visited with a hidden camera.Banfield has said that it will stop using those microchips until compatible scanners can be placed in all shelters within 25 miles of each of its facilities. Before you have your pet microchipped, do your research - call local shelters and ask which brands of microchips their scanners can read. It could save your pet's life.